Role: Motion Design
Production: Playstation / SIE, 2019
Software: Nuke
The motion design team was tasked with creating a new lockup animation for the newly established PlayStation Studios brand, representing all of SIE’s first-party studios. The brief called for evolving an existing animation of reflective glass PS symbols that seamlessly transitions into the new logo. A small team of roughly ten motion artists, including myself, had a day or two to develop a concept their own concept, with one selected for final refinement. My approach focused on a smooth, naturally elegant, and simple transition that paid homage to classic PlayStation logo animations. While also introducing a modern, refined aesthetic. This concept was ultimately chosen and I was able to further refine and polish over the following weeks.